Proposed interactive educational experience
(research and concept)
Home Blocks is a playful teaching tool that targets people who don't typically shop at Home Depot. The aim is for users to get inspired to learn everyday, fundamental home improvement skills. Home Blocks combines the expertise of Home Depot employees with the power of digital shopping for an engaging and accessible out-of-store retail experience. Made in collaboration with Christina Lafontaine and Rosalind Paradis.